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Yes, but it is still just marketing and not facts that sell products.
The paddle palace rates the rubbers. I know the ratings are just opinions of a few players. I know because I have been there and asked about the ratings.
My question to all is are you influenced by the paddle palace rubber ratings?
If you had accurate ratings that weren't subjective, would you be influenced by the ratings.
There's no such thing as accurate ratings, ratings are subjective and different for everyone.
You can have accurate physical characteristics (eg like the way TT gear labs does them), you cannot have 'accurate' or 'objective' ratings by definition. Different people like different things.
If you know exactly what specific characteristics you want more/less of in comparison to something you have. Then accurate physical characteristics would be helpful. Otherwise ratings are really only useful as a general ballpark for spin and speed.
As for marketing selling products. Duh, pretty much anything anyone buys in the developed world that isn't directly price regulated by a government is priced at a rate that some corporation believes (usually correctly) that they can get away with. Successful marketing lets them get away with higher prices. Welcome to capitalism.
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