New FZD blade? LOL

-N9tz5SJ4fF3N_Vz5isem0vkCanPggMf-fJ5wIH0G7q9Sy-wx1d3FS8gCeJbZsl-H9UfGPuvhFlkHDGNukBVWbgL8TDp6uNjgaZG98CM3PK2HxWRXIMIJmYl

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I don’t get why sponsor a player that only uses the brand’s handle. Thats it, not the blade, rubber, clothes, shoes or even the glue, just the blade’s handle.

Reporter: FZD, what do you think about Stiga?

FZD: Awesome company! They send me a big check every month!

Report: That’s great but what about their equipments?

FZD: They make a nice handle for my Viscaria!
 
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Aug 2018
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I don’t get why sponsor a player that only uses the brand’s handle. Thats it, not the blade, rubber, clothes, shoes or even the glue, just the blade’s handle.

[...]

If you don't get it, then you know nothing about marketing. Just ask yourself, why do Stiga sponsor these players? It's all business; an investment to make money through exposure

Same reason people buy the most expensive equipment, or "same equipment the pros use"; they believe it is the best. Which means that some people will, in fact, buy this blade because they see FZD use it.
 
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Mar 2019
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I don’t get why sponsor a player that only uses the brand’s handle. Thats it, not the blade, rubber, clothes, shoes or even the glue, just the blade’s handle.

Reporter: FZD, what do you think about Stiga?

FZD: Awesome company! They send me a big check every month!

Report: That’s great but what about their equipments?

FZD: They make a nice handle for my Viscaria!

Because not everyone goes on forensic investigations to find out what equipment pro players are secretly using. A lot of people do just believe that he is using a Stiga blade when they see the handle and advertisement.

And because Stiga blades still have good influence in the Chinese market, primarily due to the Clipper being a legendary blade and still a popular choice among amateur players and even pros.
 
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