Post serve strategy.

Yes, indeed not much strategy out there, but technique enhancement will change strategy. So strategy for yestie years might not work tomorrow.
Same thing with the higher level with so much video analysising that stategy is more about adapting to the game at stake than oppose to plan up front.

Of course serve A will have a higher ratio of return to 3rd ball - B, follow by your determination on what shot C should be, or rather serve, 3rd ball, 5th ball, 7th ball etc.
All I can say is to train all possible variety and built it into muscle memory, and that when you need it, you are executing it without the process of thinking - there is no time to think

Thats why the Chinese focus so much on first 3 balls and first 5 balls, as that is the outcome of the point. Where as many other TT culture focus on looping game (consider percentage ratio in training).

Then again, playing against all kinds of opponent may lead to all kinds of strategy, angles, power on ball, spin on ball, arc on ball, placement on table etc.
Table tennis is way too complicated lol

Order Coach Larry Hodges newest book on TT tactics from Amazon, he covers that a lot plus more.

Of course if you spend the time, you search this forum and there are at least a dozen good threads with great advice on serving.

Like this one among many...

http://www.tabletennisdaily.co.uk/f...6-Tips-for-serving-!&highlight=improve+serves

Serves should have a purpose of either controlling receiver options or if they got a weakness, exploiting it to give you a good ball to open strong spin or speed with high landing percentage. Serves should work into your offensive strengths and you should have several plans to work from.

I have some pretty heavy spin on my cut serve that gets me a point or two early, which is nice, but all good players adjust. That heavy spin and the medium spins I allow the opponents to quickly adapt to all setup my best serve: a no-spin serve or a light cut that looks really heavy. Even getting an opponent to mis-read the spin a bit is often enough of an edge for you to get your offense going.

A gazillion ways to do this but it really helps if you can use same motion, have that motion fast and smooth, be able to control angles at impact, be able to change spins, course, depth and pace all while keeping it as low as you can. That allows you the flexibility to mix it up and keep opponent from getting confidient receiving Ur serves.

Of course, a professional book on tactics breaks it down a LOT more than that, but that is the essence of the thing.