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I guess the marketing angle is right yeah, brands are businesses as well, they have to sell what they produce, and if only pros buy it, there is not enough people to justify the production line investment.One word: MARKETING
Serious note tho, I would personally agree with Timo more because once I used D09c on my BH as a beginner it improved tremendously, every other BH rubber felt usable but very uncomfortable for me
I did enjoy 09c on backhand for certain aspects as well, for people coming from catapult tensors like T05 or MXP it sure will feel more controlled